We are Jolie

A Sensory-Led Interior Design Practice

We shape spaces that inspire deeper connections and richer experiences.

Since 2017, we've been redefining interior design, pushing beyond conventional aesthetics towards something more meaningful: Immersive Aesthetics. This isn't just about colours and materials; it's about crafting environments that resonate on every sensory level—sight, sound, smell, taste, and touch.

We partner closely with architects, contractors, suppliers, and project managers—acting as interior consultants or principal designers from initial concept through to completion.



Our multisensory approach blends insights from both hard and soft sciences to deliver holistic designs that profoundly shape how spaces are perceived and felt. Whether designing homes, workplaces or commercial settings, our projects elevate everyday experiences, enhance wellbeing, and create lasting emotional connections.

At Jolie, curiosity drives us, application grounds us, observation guides us, and care defines us. The spaces we compose aren't just seen—they're deeply felt.

Franky Rousell

Commercially focused, strategically led, and architecturally trained – Jolie was born with purpose.

"Jolie was born from my entrepreneurial instinct in my twenties - a drive to make sense of the world through creativity and science. Fascinated by the intersection of human behaviour, design, and performance, I saw that businesses needed more than beautiful spaces. They needed environments that embody brand, spark emotion, and deliver results.

With a foundation in architecture and a sharp commercial mindset, I built Jolie as a bridge between creativity and performance. Today, we fuse sensory research with behavioural insight to craft interiors that influence experience and transform outcomes. What excites me most is bringing this entrepreneurial eye to every partnership - because at Jolie, we don’t just design spaces, we shape futures."

Founder & CEO

Sarah Wakefield

Creative leadership, conceptual rigour and human-centred design.

"As the creative lead at Jolie, I drive the evolution of our interiors globally, guiding the UK and USA studios with a vision that is both bold and deeply sensory-led. I bring a wealth of experience shaping some of the world’s most successful members’ clubs into every Jolie project, ensuring each space resonates with meaning, emotion, and a distinct sense of place.

From the first spark of concept to the final material detail, I champion immersive hospitality and lifestyle environments that inspire and endure. My leadership is rooted in collaboration- bringing together clients, partners, and our team to craft designs that not only look extraordinary but feel timeless and transformative."

Creative Director

Kate Jarrett

Creative delivery, direction and client collaboration with a sensory lens.

"With over a decade of experience, my career has been shaped by designing some of the world’s most luxurious hotels and developments, delivering large-scale projects for distinguished clients at award-winning, globally recognised practices. I bring an instinct for creating spaces that feel elevated and memorable, uniting beauty with purpose and functionality, whilst applying a refined level of detail to every scheme.

My design philosophy is rooted in storytelling, material sensitivity and a considered awareness of sensory design – embracing light, texture, sound and atmosphere to influence how people genuinely experience a space. I am committed to sustainable design, ensuring each project is both conceptually bold and beautifully resolved. For me, interior design is about creating environments that resonate on an emotional, social and experiential level."

Design Director

Amelia Barratt

End-to-end project management with a client-first approach.

"With a background in commercial real estate, I’ve worked across sectors with leading developers, building expertise in project viability, refurbishment, and delivering measurable value. This commercial insight means every project is not only beautifully designed but also strategically sound."

At Jolie, I manage client accounts from consultation to completion, ensuring a seamless, transparent, and stress-free process. By guiding clients clearly at every stage, I help turn vision into reality while building trusted, lasting relationships.

Our interiors go beyond aesthetics - grounded in sensory design and behavioural insight, they’re crafted to inspire, deliver impact, and provide a tangible return on investment."

Business Director